PierPoint USA

How Social Influencers Are Making Appealing Lobby Design More Crucial Now Than Ever

When it comes to lobby design there are many working parts that make a room what it is. A well thought out design and statement accents make all the difference, especially nowadays with how prominent social media and influencers are.

Is your lobby design something you’re proud to showcase? Ever since influencer marketing became a phenomenon, businesses have had to rethink their brand strategy. There are high expectations for interior design based on the photos and videos that circulate the internet. Here’s how influencers have changed the game:

Your Design Elements Will Be Exposed  

The lobby used to just be an area where guests were welcomed and asked to wait until they were relocated. The focus wasn’t on the decor or the atmosphere, but more so on guest service and comfort.

Lobby DesignHowever, social media has altered the way people consume a new experience. Nowadays, the lobby is your business’ first chance at making an astounding impression. And it better be picture perfect.

The evolution of influencer marketing holds the hospitality industry to a high standard. Consumers want to feel like they’re visiting a place that’s unique, modern and makes them feel special from the second they walk in the door.

This is why lobby design speaks volumes about what kind of experience you’re providing your guests. Each and every detail in your lobby could end up all over social media, which in turn could be great marketing for your brand.

The Experience You Offer Will Be Documented

Not only will your lobby design elements be judged and compared, but the way the entire experience makes your guests feel is something to consider. If you have awesome decor but an elevator that doesn’t work, the chances of gaining recurring visitors are slim.

The present and future focus is on the consumer experience. It’s all about being unique and giving guests a taste of your brand that they won’t find anywhere else. We saw a desire in the hospitality industry for design accessories that are one-of-a-kind. This is why we manufacture products that are made solely and specifically for our clients.

Now is the time to evolve your space to meet the standards of today’s society. If you’re looking to spice up your lobby design and have a vision for your spaces accessories, give us a call! We’d be happy to help you create a welcoming environment you’re proud of.

Contact Us